Most people who get their personal training certification think that all of the hard work is done. This can be true if you work at a gym with plenty of clients that need special attention. For most gyms this can be extremely difficult as a majority of the people do not want to spend money besides their monthly dues. There are plenty of ways that you can expand your current client base though but they will take quite a bit of work. The following are a few tips at expanding your personal training client base starting today!
The easiest way that you can expand your client base is the use of social media. As a personal trainer and fitness fanatic you should have a very solid physique. This doesn’t mean that you need to be a bodybuilder but it does mean that you have to look good. Personal trainers who have clients that are more physically fit generally do not get advanced clients. Advertise your physique as there will be plenty of people idolizing it if you are toned enough. Post on social media about the people who you have trained but you need to ask their permission. Those that have made huge gains will have no problems with you showing them off. People are sold more by results than they are any kind of sales pitch.
Referrals are a great way to build your client base as people trust those who refer them. A current client can be one of your largest business builders as they might brag about you because of the results that they have attained. A great idea is to offer your current client as discount if they refer another client to you as long as the new client keeps using your services. This can entice people to talk about you and in the personal training world word of mouth is extremely valuable. Keep a business card with you at all times and with Groupon you can get cards from Vistaprint at an affordable rate.
If you haven’t incorporated the above tips you should try immediately. A consistent client base is the staple of all successful personal trainers. Do a great job and the clients will continue to flock to you.
Ways That You Can Expand Your Personal Training Client Base